Welcome to the Treehouse
Welcome to the Treehouse
Where plaY + partnership Collide to create Meaningful Impact
Treehouse Collabs is a creative house built on brand development, marketing strategy, and creative partnerships. We believe in pooling exceptional talent to create deeply integrated solutions that connect, resonate, and inspire. The Treehouse is where bold thinking meets strategic execution.
Our Work
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Zhou B Art Center
Strategy, Vis ID Design, Content Production
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Atlanta Life Insurance Company
Marketing Strategy + Creative Operations
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The Silver Room
Brand Partnerships + Operations
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Yin Society
Brand Strategy, Product Development, Event Production + Partnerships
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Bud Light x Floyd A. Davis: Lollapalooza Partnership
Production Design and Fabrication, Partnership Management
Our Expertise & Services
BRAND STRATEGY + CREATIVE OPERATIONS MANAGEMENT
We provide brand leadership that unifies vision, strategy, and execution. From defining a brand’s direction to guiding marketing and cross-functional partnerships, we lead with clarity and intention. Our work brings together a customized set of creative collaborators to build cohesive brand systems that are both strategic and expressive.
EXECUTIVE STRATEGIC PARTNERSHIP
We offer private advisory for founders and leaders seeking space beyond day-to-day operations to re-envision their why, define their how, and identify the right who to execute with clarity. Through strategic partnership, we help leaders imagine new pathways forward. This work bridges vision and execution with grounded, actionable insight.
INTUITIVE LEADERSHIP COACHING
Our intuitive leadership coaching program empowers leaders to lead with heart, vision, and humanity. We cultivate deeper self-awareness, emotional intelligence, and aligned decision-making to help you build teams that genuinely want to follow. The result is leadership grounded in trust, clarity, and collective elevation.
“The value of collaboration is that it opens up things that couldn’t happen in any other way.”
-The Zhou Brothers
CLIENT REVIEWS
Working with Vanessa has been an absolute pleasure and a true asset to Zhou B Art Center. Her strategic insight and thoughtful approach to social media have helped us clarify our voice, strengthen our messaging, and expand our reach in a meaningful and authentic way.
Vanessa brings a rare combination of big-picture strategy and hands-on execution. She takes the time to understand our mission, audience, and goals, then translates that into content and campaigns that feel aligned, intentional, and effective. Her guidance has not only improved our online presence but has also supported greater engagement with our artists, partners, and community.
Beyond her expertise, Vanessa is collaborative, responsive, and genuinely invested in our success. I would highly recommend her to any arts organization or creative business looking to elevate their strategy and social media presence with clarity and purpose.
Amanda M. - director, Zhou B Art Center
What can I say about Vanessa? She was beyond great to work with. We initially began working together on a project-by-project basis, but it quickly became clear that she was an invaluable part of the team. Vanessa is not just a “consultant” , she is a true thought partner. She consistently thinks several steps ahead and brings a holistic, long-term vision to every project.
Because the work at The Silver Room spans so many worlds, we had the opportunity to collaborate across a wide range of projects. From working with individual artists to large scale institutions, fashion, and even politics. Vanessa navigated all of it with ease, insight, and professionalism. She has a rare ability to see projects from every angle while keeping both the big picture and the details in focus.
She is an incredible asset, and I consider myself very lucky to have worked with her.
Eric W. - Founder, The Silver Room
Why Work With Us
In the business of creativity, often times what gets lost is PLAY. The whimsical freedom that breeds the highest levels of inspiration and yields the best ideas. We are bringing that back and feeding it into the work we do. We’re pulling the best creative minds together in collaborative entrepreneurship to bring our most brilliant ideas to life and extend the value of true creative excellence to you.
a Creative Strategist Blending art, culture, and science to drive brand resonance.
MEET OUR FOUNDER
Treehouse Collabs was founded by Vanessa Hobson, a strategic and creatively driven leader specializing in the development of impactful marketing campaigns. Vanessa has earned a master’s degree in Integrated Marketing Communications, 13 years of professional experience and a Harvard Business School Executive Education certificate. She offers deep expertise in brand strategy, cross-functional leadership, and relationship development, having partnered with global brands including McDonald’s, Apple, Meta and Tiktok.
Grounded in passions for marketing, art, hospitality, spiritual wellness, and storytelling, Vanessa’s work is rooted in both strategy and soul. Through Treehouse Collabs, she is expanding her influence by intentionally weaving these disciplines together to build resonant brands and develop effective leaders.
Connect with Vanessa on LinkedIn
BRand Management Experience
key Collaborators
Vision-setting, Production Design, and Fabrication Floyd Davis
Venita Hobson
Business Development and Intuitive LeadershipBrand Architecture and Design Nesha Logan
CHANTaL WESLEY
Brand Strategist a dream you dream alone is only a dream. a dream you Dream together is reality.
-Yoko Ono